I am disappointed in you Jay Z.
You also happen to be a trendsetting hip-pop media mastermind that has been on all sides of music money making. You are a king and queen maker and you are married to an icon.
Still, despite the forward thinking and visionary way that you have managed your way from Marcy Projects to the halls of power dealing with billionaires ... Still, you have shown an incredible lack of brilliance in securing the best identity for the Brooklyn Nets.
Here’s some background: The Sacramento Kings are a franchise that has had too many homes. They started out as the Royals of Kansas City. In the past few years the Kings have been struggling to find a way to stay in Sacramento. Their recent glory days behind them, they are looking for a home - again.
As a native Brooklynite you remember Brooklyn-Queens Day don’t you? It was the one day that residents of Kings and Queens county got off of school when nobody else in the world did. If anything, that day serves as a signifier to your potential market. Brooklyn is a state of being, for current residents, and a state of the spirit for those who cannot stay away too long - for those of us who now live in suburbs and park far away from our office just so that we can walk part of the way like we were on Myrtle.
Are you getting my drift?
I met you once. You were pulled up in some car I could not recognize outside Mikes on Dekalb. It was a sunday afternoon brunch and we were waiting, with you, and everyone else. You chatted with us and were very polite. You were more interested in what we were doing than in us asking you anything about being a rapper. You had class. You still have class.
I say, you use that class, that unique Brooklyn swagger, that access to billionaires on all continents, and that trendsetter mindset to rescue the name “Kings” from Sacramento.
This is Kings County, and frankly, “Nets” is a ass backwards name for a team of another state and another era. Its OK to scrap what you already created, read the Steve Jobs bio-book, he often started from scratch in the 11th hour.
You still have time Jay-Z. Work your magic in NYC, in CA, get the Kings to give up their name so that real Brooklynites all over the world whose hearts still beat to the rhythm of walking on subway platforms and concrete, will have a team that is theirs and theirs alone.